Innovative new features and functionality build on award-winning design and service

SAN FRANCISCO – July 6, 2004 - This week, the revamped Orange Exposure website (www.orangeexposure.com) is being unveiled with a variety of new features that will take the user experience to new levels. The launch is timed to coincide with San Francisco magazine’s Best of the Bay Area 2004 party, at which Orange Photography will be showcasing one of its new “offline” user experiences – “green screen” photography and onsite printing capabilities. Guests at the Best of the Bay Area 2004 party will be able to take home their photo on a keepsake “cover” of San Francisco Magazine; reprints will also be available online.

Additions to the website such as multiple user defined photo albums, order history tracking and customizable slideshows all make viewing photos on the award-winning website even easier and more enjoyable than on the original site. The checkout and registration processes have also been streamlined, and site performance has been further optimized.

“The latest release of features is our continued commitment to providing the highest level of online user experience,” states Jack Huynh, CEO of Orange Photography. “Responding to demand from our growing roster of corporate clients, we’ve expanded our offline capabilities through green screen photography and large scale onsite printing. Naturally, we’ve raised the bar on this type of service and incorporated it into our ‘Experiential Photography’ framework. To put it simply, Experiential Photography succinctly reflects the essence of our core values and the level of experience that our clients rave about when they work with us.”

About Orange Photography
Orange Photography is a full service agency leveraging digital imaging and the web to pioneer a new frontier where pushing perspectives is just part of a day’s work. Orange Exposure, our premier photography service, has taken event photography to new levels and streamlined print distribution for everyone. Running the gamut of events from intimate weddings to record-breaking conventions, Orange Exposure has become the service of choice for an ever growing number of event and wedding planners.

Orange Photography is committed to offering high-quality, professional photographic services for everyone while providing guests the most convenient method to view, share and purchase photos. Our partnerships with the best event and photography professionals in the industry take our service to the highest-level at the most competitive prices. For more information, visit www.orangeexposure.com.

For More Information
Gene X Hwang
Orange Photography
Phone: 415/255.7478